Power Data-Driven Stories That Earn Authority
Atomik Research helps PR and communications teams turn insights into headlines. We design and execute media-ready research that fuels compelling narratives, strengthens messaging, and drives discoverability across paid, earned, shared, and owned channels.
From quick-turn surveys to fully custom studies, we deliver credible, journalistically sharp data that makes your story more relevant, more shareable, and more impactful.
Because great stories don’t just get told — they get proven.
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About Us
Atomik Research, a division of 4media group, is a full-service PR survey company dedicated to empowering intelligent communications through insightful qualitative and quantitative research results. Our survey results fuel impactful PR campaigns, generating media coverage and driving engaging press releases and compelling blog posts.
Our expert team of PR research practitioners brings over four decades of combined experience in quantitative consumer research, qualitative consumer research, PR polling surveys, behavioral profiling, and business intelligence. We excel in crafting targeted PR strategies and delivering thought leadership that captures attention across the media landscape.
Atomik team members’ diverse experience spans various domains, including public relations surveys, consumer survey methodologies, advanced data analytics, performance measurement, marketing strategy, case study development, communications, and academia, ensuring every campaign delivers maximum influence and measurable results.
Top Services
THE PATH TO BETTER BROADCAST PR PROJECT OUTCOMES JUST GOT CLEARED
As a PR and comms pro, you remain under constant pressure to maximize budgets in good economic times and even more so in bad. To make the most of every…
MEDIA SCANS: THE POWER TO ELEVATE STORY ANGLES AND DISCOVER WHITESPACE OPPORTUNITIES FOR BRANDS
The media landscape is completely cluttered and only getting more so. That’s not a profound statement nor new information. However, to be seen and heard…
INSIGHTS MAPS: POWER AT THE INTERSECTION OF DATA AND PLACE
That’s why understanding the specific audience being targeted is more crucial now than ever before, and understanding where the specific audience is located takes insights one step further for even greater success. That’s where Insights Maps come into play.
PERSPECTIVES
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What Is a PR Survey?
A public relations survey, often called a PR polling survey, is a tool used by brands and agencies to gather valuable information about their target audience, uncover emerging trends, and shape effective PR strategies.
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REAL SENTIMENTS ON ARTIFICIAL INTELLIGENCE ONE YEAR LATER…
In 2023, Atomik Research conducted a survey of 2,004 US adults to uncover their real sentiments on artificial intelligence. One year later, we’ve decided to ask these questions again to gain an updated perspective on this rapidly advancing technology.
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HOLIDAY 2024 PERSPECTIVES: WHAT AND WHO CHANGED SINCE LAST YEAR… SORT OF
Atomik’s guest author provides an overview of noteworthy changes between Atomik’s 2023 holiday survey and this year’s.
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FUNDING THE FOOTBALL FANDOM
Football season has arrived and many Americans anticipate investing lots of time and money in pigskin-related activities over the next few months.
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Atomik Research Launches Omnibus, Increasing Survey Options for Client-Partners
Atomik Research U.S., the full-service creative market research company within 4media group, today launches the Atomik Omnibus. This addition to its roster of survey options provides clients with increased flexibility for their insights needs.
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Summer Glow – Let’s Go!
With warmer weather here, Atomik Research wanted to explore how adults in the U.S. approach health and skincare when summer arrives. Our latest report shares new insights on how people are approaching health and skincare right now.
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(R)EVOLUTIONAL PERSPECTIVES ON INFLUENCER MARKETING
There’s absolutely no doubt that influencer marketing is a powerful way to connect consumers with brands, but its evolution has remained stymied by continued treatment as an add on, much in the same way social media had been once upon a time.
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The WHO, WHAT, WHERE, WHY and HOW of Healthcare Communications
In an era where massive amounts of medical and health-related information are at our fingertips, healthcare communications play a crucial role in empowering general health consumers and patients.
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BEACHES, SPORTS & HITTING THE ROAD: PARENTS’ SENTIMENTS ON OUTDOOR SEASON
Warmer weather has arrived (for most of us), Spring has sprung (for all of us) and as temperatures climb, parents (some of us) have started thinking about their family plans – and costs – for the season.
Resources
Why Atomik?
Combined Experience
Diverse experience brings actionable insights to life.
