BROADCAST: THE ORIGINAL INFLUENCE

Broadcast television and radio represent two of the original media – newspapers came first, of course – and when it comes to local television news and local radio, those two have an important role to play for brands and marketers. So, tune in and listen up! We’ve got some things to share. In this report, we explore:

• How local TV news and local radio impacts U.S. consumers’ behaviors
• Which important audiences prefer local TV news and local radio
• Finally, we’ll provide some thought starters on what the changes can mean for brands and marketers

Get all the details by DOWNLOADING THE REPORT HERE.