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For brands the World Cup is about more than just football. It’s about getting your brand in front of a global audience. Atomik Research wanted to test the effectiveness of marketing during the [...]

Theresa May is cutting short her summer holiday on Lake Garda today (FRIDAY) to talk Brexit with French President Emmanuel Macron. But as she heads for M Macron’s retreat of Fort Bregancon on the [...]

The research for the following post was featured on the Scottish Sun in both print and online formats.  The British public has overwhelmingly backed the legalisation of medicinal cannabis. In [...]

The research for the following post was featured on the Mirror Online and in print in The People.  BRITS have given their backing to the Video Assistant Referee (VAR) technology which has been [...]

Scientists in the US this week developed what is being dubbed the world’s first ‘psychopath’ Artificial Intelligence algorithm. The AI – named ‘Norman’ after the killer in Hitchcock’s classic [...]

Every day it seems another national retailer is having administration issues, is closing stores left right and center or is disappearing from the high street altogether. From Toys R Us and Maplin [...]

The wedding of Prince Harry and Meghan Markle had been billed as a fairy tale occasion – another piece of romantic pageantry that Britain does so well. The playboy Prince marrying his glamorous [...]

We Brits love a grumble – and often it’s not without good reason. The weather, the inevitably woeful performance of any national sporting team and the price of a pint would all earn their place [...]

Research from the below was featured in The Mirror, in print and online This week, Britain celebrates the 70th birthday of the NHS. It feels as though we’re helping a favourite grandparent ease [...]

If the saying that a week is a long time in politics feels like an outdated cliché, recent events show that it is still as relevant as ever. Take ex-Home Secretary Amber Rudd. One day, you are [...]