YOUR AGENCY AS YOUR BENCH – PARTNER+
By Tom Hoehn, EVP Strategic Communications
Prior to joining 4media group 2 ½ years ago, I’d worked at some large corporations. While at Walmart, Michaels, and Kodak, I was a digital marketer and creative communicator working on all elements of business communications like content, e-commerce, community, website design, information architecture, app development, paid media, social media and corporate comms.
During that time, I had opportunities to work with all sorts of agencies − large, small, niche, specialized, established and nascent. In each situation, one of the main things I looked for was a trusted partner. After 30 years on the client side, the unique environment of 4media drew me to jump to agency life. Having been where you are in those corporate roles, relationships I was always looking for included:
- A trusted partner, someone with whom to bounce ideas around
- Help when staffing levels were not able to flex with demands on our team
- Creative ideation for breakthrough plans to cut through the clutter
- Someone who would bring an outside perspective and was not afraid to tell me exactly what they thought. (Ouch!)
- Accountability and outcome-based work
At 4media group, we have clients that work with us on one-off projects such as satellite media tours and others who have established relationships with us, where we handle all aspects of their integrated communications. Our partner+ experience is staffed by an amazing team of industry veterans I am proud to work alongside. With us on your side, you can expect:
- A complement to your in-house team providing subject matter expertise. In my case, integrated communication solutions
- A willingness to invest time to form a deep understanding of the issues that you and your business are facing
- A bias for action
- Collaborators who work well with your team and your culture
This roster (our team) is an impressive collection of people with amazing experience in all aspects of communications. Now THAT is the kind of bench I would look for when I was on the client side! Could your team benefit from some strong pinch hitters? Feel free to reach out with any questions that you may have. We are ready, Coach − put us in!
Find out more about the partner+ experience here for:
- A first-in-class experience with a dedicated team of experts trained in your key business objectives, KPIs and workflow
- Strategic roadmapping with our most seasoned experts across intelligence, content, communications and digital services
- Research and Insights from our in-house market research division, Atomik Research, plus our Media Relations team
- Flexible and prioritized use of tactics
- partner+ discounted pricing
- …and more!
